Lately, I have been working with a number of clients who decided to seek my professional staging advice--AFTER a stretch of time on the market with no offers and little interest.
I am happy to work with these smart sellers and Realtors(r) who now understand first hand that they need to package their home properly for a successful sale. We make key changes to the interior and exterior of the home that result in an increase of traffic and finally some genuine interest from buyers.
But I always wish they had called me sooner--long BEFORE the house hit the market.
Because despite the fact that the changes we make will do great things to help their home appeal to buyers, they can never get those crucial first weeks as a fresh listing back again. Savvy sellers will always get the biggest bang for their staging investment by properly preparing the home BEFORE they list their house.
Sellers often tell me they want to “test the waters” first and if they don’t sell, then they will call me for a Stage to Sell! Strategy Session. But this is a very costly decision by the seller. By the time they realize their “test the waters” strategy isn’t going to work, they have usually have had to drop their price once or twice by many thousands of dollars.
You only get one chance to be a fresh listing on the market. Be smart and invest wisely with both your time and your money in order to assure that you take full advantage of your house’s big debut.